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	<description>The online home of Shaw Street Productions.</description>
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		<title>Testing Twitter from SSP Newsfeed</title>
		<link>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com</link>
		<comments>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com#comments</comments>
		<pubDate>Thu, 22 Jul 2010 19:12:22 +0000</pubDate>
		<dc:creator>Shaw Street Pro</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://shawstreetpro.com/shawsite/?p=940</guid>
		<description><![CDATA[We are working on integrating our website with Twitter, Facebook and LinkedIn!
]]></description>
			<content:encoded><![CDATA[<p>We are working on integrating our website with Twitter, Facebook and LinkedIn!</p>
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		<title>Canadian Breast Cancer Foundation</title>
		<link>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com</link>
		<comments>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com#comments</comments>
		<pubDate>Tue, 22 Jun 2010 20:40:16 +0000</pubDate>
		<dc:creator>Shaw Street Pro</dc:creator>
				<category><![CDATA[Corporate Videos]]></category>

		<guid isPermaLink="false">http://shawstreetpro.com/shawsite/?p=710</guid>
		<description><![CDATA[We were privileged to continue working with CBCF this year producing their latest stewardship video. Through video interviews with renown Canadian researchers, the story of how donations are making an impact in Canada and the world is explored. The need for continued funding and research towards developing better patient care for women with breast cancer [...]]]></description>
			<content:encoded><![CDATA[<p>We were privileged to continue working with CBCF this year producing their latest stewardship video. Through video interviews with renown Canadian researchers, the story of how donations are making an impact in Canada and the world is explored. The need for continued funding and research towards developing better patient care for women with breast cancer is revealed through an intimate interview with a breast cancer survivor and young mother of two. </p>
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		<title>Web Product Video</title>
		<link>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com</link>
		<comments>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com#comments</comments>
		<pubDate>Tue, 22 Jun 2010 18:45:30 +0000</pubDate>
		<dc:creator>Shaw Street Pro</dc:creator>
				<category><![CDATA[Digital Signage]]></category>

		<guid isPermaLink="false">http://shawstreetpro.com/shawsite/?p=900</guid>
		<description><![CDATA[Geekspeak, a full service marketing agency partnered with us to produce several portfolio pieces as sales tools. A recent tend in the online retailing space is to provide consumers with product overview videos explaining the features and benefits of the products being sold. These are short snappy &#8220;infomercials&#8221; that support the written content on the [...]]]></description>
			<content:encoded><![CDATA[<p>Geekspeak, a full service marketing agency partnered with us to produce several portfolio pieces as sales tools. A recent tend in the online retailing space is to provide consumers with product overview videos explaining the features and benefits of the products being sold. These are short snappy &#8220;infomercials&#8221; that support the written content on the page and allow consumers a more tactile experience when shopping online. As a provider of written content to online retailers GeekSpeak is well positioned to bring this new medium to the marketplace and we are delighted to be a part of their initiative.</p>
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		<title>Run Launch Event</title>
		<link>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com</link>
		<comments>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com#comments</comments>
		<pubDate>Mon, 21 Jun 2010 16:10:02 +0000</pubDate>
		<dc:creator>Shaw Street Pro</dc:creator>
				<category><![CDATA[Corporate Videos]]></category>

		<guid isPermaLink="false">http://shawstreetpro.com/shawsite/?p=743</guid>
		<description><![CDATA[Canadian Breast Cancer FoundationCBCF called us 10 days before their event launch with a mandate to to create an exciting, high-energy video that would get everyone excited and ready to run! Using existing footage from the previous years event we quickly complied. It is a great pleasure to work with clients dedicated to such a [...]]]></description>
			<content:encoded><![CDATA[<p><b>Canadian Breast Cancer Foundation</b><br />CBCF called us 10 days before their event launch with a mandate to to create an exciting, high-energy video that would get everyone excited and ready to run! Using existing footage from the previous years event we quickly complied. It is a great pleasure to work with clients dedicated to such a worthwhile cause. As the testimonials on our website indicate &#8211; we obviously succeeded!<br />
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		<title>E-Learning Presentation</title>
		<link>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com</link>
		<comments>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com#comments</comments>
		<pubDate>Fri, 18 Jun 2010 18:01:24 +0000</pubDate>
		<dc:creator>Shaw Street Pro</dc:creator>
				<category><![CDATA[New Media]]></category>

		<guid isPermaLink="false">http://shawstreetpro.com/shawsite/?p=701</guid>
		<description><![CDATA[College of Physiotherapists of OntarioThis latest e-learning module is one in a series we started several years ago on behalf of the College of Physiotherapists of Ontario. With a large number of practitioner members located throughout the province, having this online learning resource has proven beneficial in terms of cost and efficiency of delivering the [...]]]></description>
			<content:encoded><![CDATA[<p><b>College of Physiotherapists of Ontario</b><br/>This latest e-learning module is one in a series we started several years ago on behalf of the College of Physiotherapists of Ontario. With a large number of practitioner members located throughout the province, having this online learning resource has proven beneficial in terms of cost and efficiency of delivering the learning content. Through the use of industry standard e-learning applications, the module presents viewers with written and audio content. Recapping with quiz questions reinforces learning and retention.<br />
]]></content:encoded>
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		<title>Dental Office Lease Webinar</title>
		<link>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com</link>
		<comments>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com#comments</comments>
		<pubDate>Fri, 18 Jun 2010 16:02:47 +0000</pubDate>
		<dc:creator>Shaw Street Pro</dc:creator>
				<category><![CDATA[New Media]]></category>

		<guid isPermaLink="false">http://shawstreetpro.com/shawsite/?p=690</guid>
		<description><![CDATA[CIRRUS Consulting GroupAs part of their marketing efforts, CIRRUS holds evening seminars with a keynote speaker on their topics of specialty. In this case, Dental Office Leasing was the topic covered. These seminars are focused on very niche markets and capturing the content in a webinar format will afford CIRRUS the opportunity of presenting to [...]]]></description>
			<content:encoded><![CDATA[<p><b>CIRRUS Consulting Group</b><br/>As part of their marketing efforts, CIRRUS holds evening seminars with a keynote speaker on their topics of specialty. In this case, Dental Office Leasing was the topic covered. These seminars are focused on very niche markets and capturing the content in a webinar format will afford CIRRUS the opportunity of presenting to smaller secondary markets where holding the actual evening is cost prohibitive. </p>
<p>We designed a custom interface that presents video of the seminar alongside the presenter&#8217;s slides and provides for links back to the client website and email. This module will be integrated into their online lead generation efforts.<br />
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		<title>“The College of Physiotherapists of Ontario has worked with Shaw Street Productions for a number of years to develop our E-learning Modules. I have personally worked with Philip and his staff and have found everyone at the organization to be extremely knowledgeable about our projects and preferences as well as exceptionally customer focussed.  This partnership has been well-honed to produce a superior product that not only receives accolades and awards (our “Ethics” module recently received honourable mention at the 2010 Hermes Creative Awards), but it also generates significant usage by its intended audience. Website tracking of the E-Learning Modules has shown that engagement and access are steadily increasing.   The College has just completed its fifth E-Learning Module and is in preparation to begin a sixth module over the summer. It is a pleasure to work with Shaw Street and we anticipate producing many more modules together.”</title>
		<link>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com</link>
		<comments>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com#comments</comments>
		<pubDate>Sat, 08 May 2010 16:13:50 +0000</pubDate>
		<dc:creator>Shaw Street Pro</dc:creator>
				<category><![CDATA[Testimonials]]></category>

		<guid isPermaLink="false">http://shawstreetpro.com/shawsite/?p=553</guid>
		<description><![CDATA[Director of Communications &#8211; CPTO
College of Physiotherapists of Ontario
]]></description>
			<content:encoded><![CDATA[<p><strong>Director of Communications &#8211; CPTO<br />
College of Physiotherapists of Ontario</strong></p>
]]></content:encoded>
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		<title>Collegept.org receives honourable mention at Hermes Creative Awards</title>
		<link>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com</link>
		<comments>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com#comments</comments>
		<pubDate>Thu, 06 May 2010 15:25:03 +0000</pubDate>
		<dc:creator>Shaw Street Pro</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://shawstreetpro.com/shawsite/?p=527</guid>
		<description><![CDATA[Just heard from collegept.org that their E-Learning Module entitled &#8220;Ethics&#8221; has received an honourable mention at this years Hermes Creative Awards. We have also heard that this initiative has met with great success amongst their members and plans to roll out more modules are well underway! We greatly value this ongoing partnership and are glad [...]]]></description>
			<content:encoded><![CDATA[<p>Just heard from collegept.org that their E-Learning Module entitled &#8220;Ethics&#8221; has received an honourable mention at this years Hermes Creative Awards. We have also heard that this initiative has met with great success amongst their members and plans to roll out more modules are well underway! We greatly value this ongoing partnership and are glad we work with such great clients! </p>
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		<title>&#8220;I wanted to thank you so much for the great video!  We used it this morning to great effect at our Launch Event and people responded very positively to it. It set just the right tone and got people excited and energized. Thank you again – for the quick turnaround, the excellent result, and your general support for everything we are trying to achieve.&#8221;</title>
		<link>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com</link>
		<comments>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com#comments</comments>
		<pubDate>Wed, 31 Mar 2010 18:21:08 +0000</pubDate>
		<dc:creator>Shaw Street Pro</dc:creator>
				<category><![CDATA[Testimonials]]></category>

		<guid isPermaLink="false">http://shawstreetpro.com/shawsite/?p=511</guid>
		<description><![CDATA[Director of Marketing and Communications &#8211; CBCF
Canadian Breast Cancer Foundation, Ontario Region
]]></description>
			<content:encoded><![CDATA[<p><strong>Director of Marketing and Communications &#8211; CBCF<br />
Canadian Breast Cancer Foundation, Ontario Region</strong></p>
]]></content:encoded>
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		<title>Canadian Breast Cancer Foundation &#8211; Stewardship Video</title>
		<link>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com</link>
		<comments>http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com#comments</comments>
		<pubDate>Fri, 11 Dec 2009 16:17:54 +0000</pubDate>
		<dc:creator>Shaw Street Pro</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://shawstreetpro.com/shawsite/http:/www.shawstreetpro.com</guid>
		<description><![CDATA[We are very fortunate to continue working with the CBCF again this year on an important stewardship video project. This compelling video informs the viewer of how through ongoing funding from CBCF there are significant breakthroughs being made in the diagnosis, treatment and prognosis of women battling the disease. Entitled &#8220;You&#8217;re Making Real Change Happen&#8221; [...]]]></description>
			<content:encoded><![CDATA[<p>We are very fortunate to continue working with the CBCF again this year on an important stewardship video project. This compelling video informs the viewer of how through ongoing funding from CBCF there are significant breakthroughs being made in the diagnosis, treatment and prognosis of women battling the disease. Entitled &#8220;You&#8217;re Making Real Change Happen&#8221; the video tells the story through a series of passionate video interviews we conducted with world leading breast cancer physicians and researchers in the Ontario region. With the help of a young mother who is a breast cancer survivor the story comes home for how important this ongoing funding and research is to all women and their families.</p>
]]></content:encoded>
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